- Switch into the performance view.
- Change the attribution model to ‘Last Touch Non-Direct Attribution’.
- Select a time frame.
- Filter for traffic sources (for example Meta).
- Add the dimensions Campaign, Ad Group/Set, and Ad.
- Add the metrics Spend, Order, Purchases, ROAS, Purchase ROAS, and ROAS Discrepancy.
- Filter for a specific Campaign or Ad Group/Set and remove the useless dimensions to have more space.
- Check the ROAS Discrepancy.
<aside>
💡 We also created a ‘Meta Ad Set Report’ in the presets.
</aside>