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Getting Started

Required Setup

Optional Setup

Data Studio Overview

Dashboards

Performance

Creatives

Settings

Help

Understand your reports

Tips and Tricks

Attribution Models

Bayesian Statistics

User Journey Tracking

Understand your Metrics

Metrics Overview

Product Level Metrics

Target Metrics

This section summarizes use cases for dimensions and metrics to use the full potential of the Data Studio.

In which countries are my campaigns converting the best?

Which products and variants are my top sellers per campaign/channel?

Which products are mostly sold to new customers?

Which ads work best for retargeting?

On which day of the week perform my campaigns the best?

How do I report on ad performance across ad sets and campaigns?

How can I use tags?